Course Description

Marketing Practice



This course will build on the knowledge and skills learned in the Bachelor of Business Honours (Marketing) and provides crucial experience through a work placement in industry. It will develop strategic marketing instincts and creative abilities, boosting your professional expertise and personal development. Modules include Marketing Metrics and Driving Marketing in SMEs.

Key features
Industry Placement
New focus on digital marketing and analytics
Excellent track record of graduate employment in marketing positions
Small class sizes, facilitating a learner centred approach
Hands-on projects

CollegeLetterkenny Institute of Technology (LYIT)
Course LocationLetterkenny, Donegal
Course CategoryMarketing, Business
Course QualificationPostgraduate Diploma
Course Duration1 year, full-time 2 years, part-time PGDip: 9 months
Course FeePOA
Phone(074) 9186202
Course CodeLY_ BMARK_ M LY_BMARK_G
For information about Letterkenny Institute of Technology (LYIT), please visit our College Profile page on Postgrad.ie by clicking here.

Course Provider

Letterkenny Institute of Technology (LYIT)



Port Road, Letterkenny, Donegal, Republic of Ireland

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